Globalisation – an opportunity for success or failure?
The significance of Asia and other emerging markets as forces within the global economy have never been so real. During the last decade, India’s sustained growth rate of 10 percent per annum astonished the world which had been focussed on China which was growing a percentage point or two higher. However, I have other reasons other than the growing economic importance of emerging countries for focussing on culture in this article.Continue readingGlobalisation – an opportunity for success or failure?